All Episodes
Episodes
Content confusion: Why it happens and how to overcome it
In this episode Mel covers:
✨ The symptoms of content confusion and what happens if you don’t address it
✨ How using The Content Effect framework can bust your overwhelm and get you back on track creating powerful...
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Finding purpose in your content journey
In this episode, Mel covers:
✨ The importance of shining stories and where you can find them
✨ How to embrace your flow and creativity to create powerful content that resonates with your ideal client
✨ The future...
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Creating a powerful brand with stock images with Sarah Aktag
In this episode, Mel and Sarah cover:
✨ What stock images are and how you can use them in your business
✨ Why you need to make stock images your own to reflect you and your brand
✨ The importance of using the right...
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Maintaining momentum into the last 90 days
In this episode, Mel covers:
✨ The four things you can do to ensure that you keep moving forward at this time of year
✨ How you can use a flexible content plan to ensure you’re meeting your goals
✨ How she’s...
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High-converting websites for service providers with Lauren Hamilton
Show notes
In this episode Mel and Lauren cover:
✨ The do’s and do not’s of a website that converts
✨Types of content that every website should include (spoiler: your website is more than a brochure!)
✨ Simple SEO...
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Increase your visibility without burning out
In this episode, Mel covers:
✨ Why visibility is important to ensuring the longevity of our business
✨ The 6 ways to increase your visibility
✨ The 2 practical answers to visibility without burning out
Links...
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The power of overcoming limiting beliefs to live your best life with Jessica Read
In this episode Mel and Jessica cover:
✨ How limiting beliefs show up in your life and body and why you need to listen carefully
✨ What to do when you feel like you’re ‘stuck’ or have a ‘block’
✨ Why EFT Tapping...
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Love letter to my ideal client (aka you)
In this episode, Mel covers:
✨ Unlocking the power of an ideal client
✨ How understanding the story behind your ideal client can elevate your content
✨ Why I’m here for you and want you to experience the success...
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Powerful PR for your small business with Amber Daines
Show notes
In this episode Mel and Amber cover:
✨ The basics of PR
✨ RPIE – making sure you include research, planning, implementation and evaluation into your PR strategy
✨ Finding the right PR opportunities for...
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My friction-free approach to creating content
Show notes
In this episode Mel covers:
✨ The two main ways that you’re not creating content that does what you want it to do
✨ Why you need to stop making excuses and create friction-free ways to approach your...
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Building audacious empires with Leanne Woff
In this episode Mel and Leanne cover:
✨ The differences between VA, OBM and integrator
✨ How to understand which type of help you need at each stage of business
✨ Bringing the best out of your relationship to get...
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3 simple ways to improve your message that matters
The best way to create a message that matters is to understand your own core beliefs. What are the things that you're passionate about? What do you believe in?
Once you know your core beliefs, you can use them to...
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